Privacy Policy
Last updated: December 25, 2025
Introduction
With Aplomb ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.
1. Information We Collect
1.1 Information You Provide
- Account Information: Name, email address, company name, phone number, and billing information when you create an account
- Business Data: Contacts, companies, deals, appointments, and other data you input into the platform
- Communications: Messages you send to us, support tickets, and feedback
- Payment Information: Credit card details and billing addresses (processed securely by our payment providers)
1.2 Information Collected Automatically
- Usage Data: Pages visited, features used, time spent on the platform
- Device Information: Browser type, operating system, device identifiers
- Log Data: IP addresses, access times, referring URLs
- Cookies: Session cookies for authentication and preference storage
2. How We Use Your Information
We use collected information to:
- Provide, maintain, and improve our services
- Process transactions and send related information
- Send administrative notices, updates, and security alerts
- Respond to your comments, questions, and support requests
- Monitor and analyze usage patterns to improve user experience
- Detect, prevent, and address technical issues and fraud
- Comply with legal obligations
3. How We Share Your Information
3.1 We Do NOT
- Sell your personal information to third parties
- Use your data for advertising or marketing purposes beyond our own services
- Share your business data with competitors
- Use your data to train machine learning models for third parties
3.2 We May Share Information With
- Service Providers: Third parties who help us operate the platform (hosting, payment processing, email delivery) under strict confidentiality agreements
- Legal Requirements: When required by law, court order, or governmental authority
- Business Transfers: In connection with a merger, acquisition, or sale of assets (with prior notice)
- With Your Consent: When you explicitly authorize us to share specific information
4. Data Security
We implement industry-standard security measures to protect your information:
- Encryption of data in transit (TLS/SSL) and at rest
- Regular security assessments and penetration testing
- Access controls and authentication requirements
- Secure data centers with physical security measures
- Employee training on data protection practices
- Incident response procedures
While we strive to protect your information, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.
5. Data Retention
We retain your information for as long as your account is active or as needed to provide services. After account termination:
- Your data is retained for 30 days to allow for export
- After 30 days, data is permanently deleted from our systems
- Backup copies may persist for up to 90 days before full deletion
- Some information may be retained longer for legal compliance
6. Your Rights
You have the right to:
- Access: Request a copy of your personal data
- Correction: Request correction of inaccurate data
- Deletion: Request deletion of your data (subject to legal requirements)
- Export: Export your data in a machine-readable format
- Restriction: Request restriction of processing in certain circumstances
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent where processing is based on consent
To exercise these rights, contact us at privacy@withaplomb.app
7. Cookies and Tracking
7.1 Essential Cookies
We use essential cookies for:
- User authentication and session management
- Security features and fraud prevention
- Remembering your preferences
7.2 Analytics
We may use analytics services to understand how users interact with our platform. This helps us improve the service but does not involve selling your data.
7.3 Managing Cookies
You can control cookies through your browser settings. Disabling essential cookies may affect platform functionality.
8. Third-Party Services
Our platform may integrate with third-party services (e.g., calendar providers, payment processors). These services have their own privacy policies, and we encourage you to review them.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses where applicable.
10. Children's Privacy
Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we learn we have collected such information, we will delete it promptly.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes via email or through the platform. Your continued use of the service after changes constitutes acceptance of the updated policy.
12. Contact Us
For questions about this Privacy Policy or our data practices, please contact us:
- Email: privacy@withaplomb.app
- Website: withaplomb.app/contact
13. Data Protection Officer
For data protection inquiries, you may contact our Data Protection Officer at dpo@withaplomb.app